For many years, Peugeot Financement , which is the Peugeot brand's arm of Group Banque PSA Finance, has actively supported Peugeot's motor sport activities within the framework of a far-reaching partnership. For almost a century, Banque PSA Finance, a wholly-owned subsidiary of Group PSA Peugeot-Citroën, has conceived, marketed and delivered follow-up services for a broad range of finance products and services aimed at the Peugeot network and its ultimate customers. This strategy is deployed in close liaison with the Peugeot teams.

Peugeot Financement is the market leader when it comes to financing new and used vehicles, replacement parts and any other needs of Peugeot's distribution networks in 23 countries. It serves as bank for 1,650 of the brand's sales outlets and strives to meet their needs as closely as possible.

In 2010, more than 1 million of vehicles representing a total value of €18,5 billion were financed across the Peugeot network, permitting up-front payment for the vehicles and replacement parts delivered to the brand's sales outlets. Similarly, over the same period, Peugeot Financement permitted 360,000 Peugeot customers to finance their acquisition of a new vehicle to the tune of €3.8 billion.

A high proportion of these customers opted for packages including financing solutions and services tailored to ensure both peace of mind and security, including warranty extensions, assistance, vehicle servicing and finance and motoring insurance.

Actually, 1.3 million Peugeot customers today profit from the financial services of Banque PSA Finance.

These services combine to promote enhanced loyalty to the Peugeot brand, on both the sales ans after-sales fronts.